More than 20 years ago, no one can imagine can bring income for their personal data. But with the rise of the Internet, the globalization of labor, capital strength big layout and entrepreneurship increasingly regarded, society and the development of science and technology was lit speed, once can't be gradually become reality & mdhistriadn; & mdhistriadn; Google, Fchnucmortalflowiolobbyspbadviseyk, aggraecardinalseionter, leader of the new era of business model is based on information sharing and consumption (data). Their model is on the premise of a belief: if you can create a service at low cost, and through the free mode to build enough large user base, economic value will naturally follow. And this value, mainly through personal data represented in the form of monetization.

With embedded computing, cloud computing, sensor network and streaming media service delivery model, location based service and more screen online access mode of sustainable development, and their Shared with mobile centralized, virtualization, and the demand of the quality cost control, the possibility of creating value through personal data has more reach than ever before. More and more enterprises have realized the trend, is flexing its muscles, added to the data monetization of the game.

Watson instrument Personal data is very difficult to keep consistency, it also cause them to form a unified data overall & mdhistriadn; & mdhistriadn; But it is by no means should be our goal. When the data volume growth & mdhistriadn; & mdhistriadn; Both medical and social insurance record and trading data & mdhistriadn; & mdhistriadn; Sensor pieces of statistical information is growing. At the same time, not all of the data are accessible: sometimes is based on the necessary regulation and the purpose of protecting privacy, sometimes because companies want to keep control of the customer relationship.

Although the future of the data is driven by the equipment that we perceive, but those who exist in the us, can touch and feel things, is we devoted attention, love and belonging, sensor is a visible hand grasped the line information, through real-time statistics, in a short period of time consumption trend can also be mastered as soon as possible.

Leverage is a key factor of all successful business model. Relative to other stakeholders, operators have more leverage to use? To integrate more mobile network communication device and existing services will create new value. We've been through this model and an auto insurance providers to cooperate. Through analysis and cellular network connection, sensing vehicle acceleration, braking, such as change of acceleration sensor, obliquity sensor, pressure sensor and so on the vehicle sensor data provided by means of insurance operators and mobile operators can raise or lower the insurance together subscription amount, and insurance services provider allows the rider to common benefit.

as the transfer of personal data has gradually become the key factor of the modern business model, mobile operators as providers of data flow channels facing unprecedented challenges and opportunities. The development of the Internet of sensor, make numerous fragmented data are recorded in real time, digital for business model innovation and development plays an important role, is the basis of a business model is important.
In the case of the automotive sensors and heart monitors, iot sensor network operators have been brought by the data transmission pipeline is not only has to offer. Operators to start large-scale mining business value of data transmission in the network, it brings more opportunities, but also pose more risk at the same time, this is because the current business model of operator or communication network as the foundation, and there are considerable differences in their business model based on data.